"Get guidance to improve your copy so you build your brand and connect with clients (without becoming a copywriter)" 

This program was created for busy business owners.They've got a draft of a sales letter, landing page, website, or even blog post. They know it could be better (sometimes a lot better). 

That's where I come in. 

Now you can look over my shoulder while I review your copy. Get a video with detailed suggestions you can implement immediately. You'll get in front of your audience faster with more persuasive marketing materials.  

Just a few examples of how this program can help you build your brand and get more clients:

... Your landing page isn't delivering enough leads. You want specific suggestions to "jazz it up" so you can build your list more quickly, targeting desirable prospects. 

... You've spent hours writing your sales letter (or hired someone to spend hours for you). Now launch day is approaching and you want a second opinion. If you suspect, "Just a few tweaks, fixes and tips will make a big difference," you're probably right.  

... You just finished building your website - congratulations! You've been asking people on social media, "What do you think?" But they'e not going to deliver a personalized, in-depth review -- and you don't know anything about their qualifications and biases.

... You're using stories to build your brand, but they're falling flat or missing the mark. You want to know how to fix them. 

We've got you covered! The Copywriting Video Planner helps you fix what's not working and find realistic ways to make your messaging even stronger. 

How It Works 

Step 1

After you pay, send the copy in a Word doc or send the URL to your live website or sales letter. Tell me exactly what you need.  

Step 2

Go off to enjoy your life, see clients, do some in-person marketing, spend time with the family, walk the dog...anything! 

Step 3

Watch your inbox for your customized video -- usually 2 or 3 business days later. Listen as much as you like and feel free to ask questions. 


Want me to make the changes and write your website or sales letter? Sign up within 5 working days ater you get the video and deduct the entire cost of this program. 

About Cathy Goodwin, Ph.D.

I've been in the online marketing game for many years. With that experience comes the passion to help other businesses gain the greatest value from their marketing efforts. My style might best be described as direct: you won't waste time and you'll get exactly what you need to take the next steps in your marketing, uplevel your copywriting, or implement a successful business strategy.

In my former life as a business school professor, I honed my analytical skills with published research and worked with executives and professionals from many industries. I'm an experienced researcher, a published author, and a professional speaker...and a have done standup comedy at open mics in Philly and New York.  

After living all over North America (including Canada and Alaska), I now live in the historic district of Philadelphia, spending my free time in animal rescue, ceramic sculpture and enjoying the many cultural resources of this wonderful city.  

And no...that's not me in the top photo! I look just like my cartoon picture. 

Check out what other people had to say about the Video Copywriting Planner ...

copywriting critique by cathy goodwin testimonial

"A knack for getting right to the point..." 

"We've used Cathy's video services several times in our business for both websites and sales letters. 

"Cathy has a knack of getting right to the point of what we need to do to get more results from our marketing, whether it's message, copy or even design and layout. We've also asked her to implement her suggestions as a "done for you" project and we were very pleased with the result. We find the video service saves us a lot of time. 

"We just send our copy and get the video back in a matter of days. Cathy obviously spends time getting to know what we need, so the video gives us exactly what we need, with no fluff or excess. We've worked with different copywriters and keep coming back to Cathy because she gives us fast turn-around and uniquely helpful, straight-from-the-shoulder tips. We'd recommend her to anyone. 

Alina Frank Results Oriented Coaching since 2005 http://www.efttappingtraining.com 

copywriting critique by cathy goodwin testimonial

"Delivered much more than anticipated..."

"We asked Cathy to look over our site. Although we work on websites ourselves, we are primarily designers and programmers, not copywriters. We felt the site could use a review by a professional copywriter and we could possibly strengthen our image and clarity of message.

 "Cathy delivered more than we anticipated. We've worked with other copywriters and it's clear she knows her stuff. She immediately recognized what we are trying to do and made a few targeted suggestions that we can implement immediately. 

"We'll be recommending her services to our clients who want to get results from their online marketing."

Jim Goodman, Co-Owner and Project Manager, FabWebPhilly.com www.fabwebphilly.com

""Yes, Cathy! I'm ready to see more results from my marketing!" 

Click on the big orange button to get started.

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