Over the last ten years as a marketing strategist, I've mostly encountered 2 kinds of coaches.
Some quickly filled their practices and made it look easy. Others went into massive credit card debt, closed down their practices, and returned to corporate life.
What made the difference?
It wasn't a 4-figure marketing mentor. It wasn't about how many hours they worked or whether they were introverts. It wasn't even about where they'd gone to coach training.
The successful coaches implemented a simple marketing strategy. They didn't resort to sleazy promises, work around the clock, or throw money at the problem. They focused on very specific, actionable steps they could take at each stage.
This Marketing Guide summarizes the strategies and tactics of the most successful coaches I met in the last decade. It's a blueprint for success that you can download today.
"STRAIGHT TO THE POINT - NO WAFFLE OR BS"
"I’ve spent tens of thousands of dollars on marketing advice over the last few years . I had to take the ‘scenic tour’ to get the basic, relevant information I needed.
"Cathy’s guidance is straight to the point without waffle or BS so you can implement these strategies right away."
Rae Brent, Bestselling Author and Retired Army Finance Sergeant http://www.TheMoneyMirrorBook.com
I'm Dr. Cathy Goodwin. I've been on the Internet for over a decade, selling information products and working with clients all over the world.
Many life coaches, health coaches, business coaches and even marketing coaches call me when they're just getting started. They're buried under a mountain of advice that would scare the living daylights out of veteran marketers:
"Don't worry about the content of your website. Just hire a world-class design team."
Or, "Get yourself a jaw-dropping logo."
Or, "You need to make 5 cold calls a week or you're toast."
Over the years, I've signed up for a lot of programs where I learned what works and what's fluff. I've helped my clients figure out what's essential, what's nice to have, and what will kill your business faster than a lightning bolt.
You shouldn't have to pay thousands of dollars to get your business off the ground. That's why I created this guide.
Just a few things you'll get from this guide...
"I loved your guide You have a winner! I especially like the way you propose realistic, real world methods.
"I wish I'd had this ebook when I started as an executive coach years ago. It would have saved me time and effort in chasing down strategies that did not work for me. I needed marketing tools that related to the world of being a coach, not a textbook."
Darleen Ghirardi, Coach
"EXACTLY WHAT A NEW COACH NEEDS"
This is a great guide on an excellent topic, and it's an enjoyable read. I am a Business Advisor and Coach myself, and I am also a professional (a Civil Engineer), so the book really resonated with me.
"It's exactly what a new (or somewhat experienced) coach needs to set up and build a coaching business."
Irene Scott, http://www.peakbusinessstrategies.com.au
"OK, Cathy, how much does it cost?"
You won't get fluff, empty pages, sales pitches or promises. We cut right to the chase. You get everything you need -- and without frills or fluff -- to market your coaching or consulting business.
You'll also get these 3 bonuses -- each worth more than the cost of your program.
Bonus #1: Instant download of a live interview with a successful coach who made a fast-track transition from a Fortune 50 company to a full-time coaching business.
This coach shares exactly how she made the transition from the executive suite of a Fortune 100 corporation to successful solo-preneurship. She talks about how she chose her coach training program and some unique ways she promoted her business to accelerate her start.
Bonus #2: Template for your most powerful client attraction tool: the recruiting letter.
You probably know 5, 10 or even 50 people who would refer clients to you ... if they just knew what you needed.
If you're like most coaches, you've hesitated to ask because you didn't know how to frame the request. The answer is a recruiting letter -- something you usually get in only high-end programs. And I've done some wordsmithing to make it even more powerful.
Bonus #3: Template for your coaching agreement.
A lot of coaches hold off on signing up clients because they don't know how to set up an agreement. And I can tell you from bitter experience: you don't want to start a client engagement without one.
And a surprise bonus that awaits you after you buy!
Normally $97 -- just $47 when you click on the orange button (or the blue button) below.
Why put off developing your coaching business? Lots of potential clients need what you have to offer.
Why keep making the same mistakes over and over? Get steps, directions and templates to accelerate your progress. Much of this content is available only in high-end programs and you'll get it right away.
Discover why some coaches go for broke and become very successful ...and others just go broke.