If you're a service-based business owner, your brand has to...
...signal your ideal client, "I'm the one!"
...make it easier to write copy and create all kinds of content
...make a proud promise about what you deliver
All the other stuff - the slogans and logos - are nice to add on...AFTER you've got them on the same page.
"I need to build a personal brand for my small business!"
The truth is...
I’m Cathy Goodwin. I'm a copywriter and marketing strategist. I'm not really a wizard, although some clients have called me one.
My superpower is helping my clients discover the stories they need to tell, and wrapping the stories in words and phrases that attract clients and buyers.
Storytelling isn't just a way to entertain your readers. It's a tool you can use to strengthen every aspect of your marketing.
I don't like to see marketers limiting themselves to tired old story formulas...and don't fully benefit from the power of storytelling.
So I created this program: Brand Yourself One Story At A Time.
Get 5 modules with exercises, tips and how-tos. Each module includes a video lesson and a study guide. You also get access to a membership area with additional resources. Choose the "go it alone" self-study or the fast track with a coaching session.
MODULE 1: How To Use Stories To Stand Out And Get Known As An Expert
MODULE 2: How To Use Stories To Engage And Inspire Your Prospects
MODULE 3: How To Avoid The 4 Top Storytelling Mistakes
MODULE 4: How To Engage Your Audience (Even When You're Telling Them Things They Don't Want To Hear)
MODULE 5: How To Use Your Story To Set Yourself Up As A "Must-Have" Service
Get the self-paced course and begin immediately! You'll enjoy access to all the modules - plus the bonus - so you can work on your own, anytime, anyplace.
NORMALLY $197 -- just $97 TODAY
ALL THE RISK IS ON ME ...
I'm confident you'll love the course and you'll get terrific benefits. But I don't want "sad money."
Just ask for a refund within 30 days of purchase (before you choose the one-to-one consultation). I'll cheerfully refund your money and we'll part friends.